Custom software
Software built around how your business actually runs
Internal tools, integrations, customer-facing apps, and AI agents — scoped in writing, built in weekly increments you can click, and handed over with docs. We build our own product, Commander, the same way.
Commander, our own product — built in-house
Who this is for
Businesses that have outgrown the duct tape
Five apps, three spreadsheets, and Zapier holding it together. You want one system that's yours.
Businesses with a process that should be software
The spreadsheet, the inbox rule, the thing only one person knows how to do.
Teams that want AI agents that actually work
Not a chatbot. Agents with tools, memory, and an approval step.
What we build
AI agents & automations
Agents with tools, memory, and a human in the loop
We build agents the way we build Commander — clear jobs, real tools, retained context, and approvals before anything public.
- Research, drafting, monitoring, and reporting agents
- Approval queues and audit trails
- Retained business knowledge (the Second Brain pattern)
- Model routing and cost controls
- Evaluation, so you know when it's wrong
Internal tools
The tool your team keeps asking for
Dashboards, admin panels, intake, scheduling, and the glue between them.
- Role-based access
- Fast search and filters over your data
- Exports and reports
- Works on a phone
Integrations & data
Make your systems talk
Google Business Profile, Google Ads, HighLevel, Stripe, QuickBooks, and whatever you already run.
- OAuth and API integrations
- Webhooks and event pipelines
- Reporting and data warehouse
- Migrations without downtime
Customer-facing apps
Portals and products your customers log into
Client portals, booking, quoting, and self-service.
- Auth, billing, and permissions
- Multi-tenant when you need it
- Designed to look like yours
Advisory & architecture
Before you build, know what to build
A written architecture with diagrams, a build plan, and the trade-offs spelled out.
- Build vs. buy
- AI feasibility and cost
- Security and data handling
- Team and vendor selection
How it works
01
Discovery call
Forty-five minutes on the problem, not the solution.
02
Written scope & architecture
With a diagram. You'll know what's being built and why.
03
Build in increments
Weekly demos you can click.
04
Launch & hand-over
Docs, training, and the keys.
05
Run & improve (optional)
Monitoring, fixes, and the next roadmap.
How we build
- TypeScript
- Next.js
- AWS
- Postgres
- Claude and OpenAI models
- LangGraph / deepagents
Frequently asked questions
Have something that should exist?
Tell us the problem. We'll tell you what we'd build, and what it would cost.